Lang Markus
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Research areas
Economic Analysis of Industrial Organizations
In this research area, I apply microeconomic theory to study industrial organizations across a broad range of markets and sectors, including the railway market, media market, postal market as well as the production & manufacturing sector, cooperative sector, and financial sector.
Organizational Learning and Adaptation
At the core of this research area is the assumption that knowledge generation is a process of incremental search and learning. This assumption reflects the deep grounding of this research area in the theoretical tradition of the Carnegie School where organizations are conceptualized as bounded rational actors that search and satisfice, rather than optimize. In this research area, I employ computational models of complex adaptive systems (NK landscape model) and uncertainty (multi-armed bandit model) to examine how organisations learn and adapt.
Regulation, Governance and Market Environment of Professional Sports Leagues
Competitive imbalance leading to boring games and the ruinous escalation of player salaries play the dominant role among the dangers cited in all attempts to regulate professional team sports leagues around the world. Throughout their history, sports leagues have employed a wide array of regulations against these dangers. There are two major areas in which leagues have intervened: regulations in the sporting labor market (reserve clause, transfer system, salary caps, and luxury taxes) and regulations regarding the distribution of revenues between clubs (gate and local TV sharing). In this research area, I employ microeconomic theory to study the regulation, governance and market environment of professional sports leagues.
