Department of Marketing (DMK)

A new step towards sustainability in the luxury goods sector
Developing a tool to measure the level of transparency of luxury brands and their impact on the environment and their ecosystem is the challenge two women from the academic and corporate worlds have set for themselves under the banner of Enterprise for Society: Prof. Felicitas Morhart from HEC Lausanne (UNIL) and Margot Stuart from the company OriginAll, in partnership with the IMD business school.

Academic excellence: thesis prizes winners 2021
Seven PhD graduates from the Faculty of Business and Economics at the University of Lausanne were awarded prizes during the Annual Doctoral Event on Thursday December 2nd, 2021. The Dean’s Office warmly congratulates the researchers concerned.

Guillaume Hervet, new Senior Lecturer at HEC Lausanne
On August 1, 2021, Guillaume Hervet joined the Department of marketing at the Faculty of Business and Economics, University of Lausanne. His research topics are digital marketing, e-commerce and advertising strategy.