Patrick Haack

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Patrick Haack

Professor of Strategy and Responsible Management 

Department of Strategy, Globalization, and Society

 

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SDGs tackled in research

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Quality education
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Gender equality
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Affordable and clean energy
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Decent work and economic growth
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Industry, innovation and infrastructure
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Reduced inequality
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Sustainable cities and communities
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Responsible consumption and production
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Climate action
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Peace, justice and strong institutions
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Partnerships for the goals
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Personal insights

Patrick is Professor of Strategy and Responsible Management in the Department of Strategy, Globalization and Society at HEC Lausanne, University of Lausanne. He also serves as the Director of the HEC Research Center for Grand Challenges. He is an International Research Fellow at the Oxford University Centre for Corporate Reputation and serves as an Associate Editor at the Academy of Management Review, one of the leading academic journals in management. Patrick is a trained banker and communication consultant and worked as an interim bodyguard for Ban Ki-Moon. He enjoys back-country skiing, cycling, hiking, and spending time with his family. He also enjoys traveling abroad and getting in touch with other people, cultures, and mindsets.

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Summary of research areas

Patrick's research interests center on the organizational adoption and implementation of CSR as well as the application of experiments and formal models to the study of strategy and organizational processes. A major focus of his current research relates to the conceptual and empirical exploration of legitimacy, a crucial antecedent of social and institutional change. In this context, he is examining legitimacy dynamics in the fields of tax avoidance, anti-corruption, and human rights. One of his emerging research streams is the study of “intergenerational discounting,” a psychological tendency to perceive a desired result for future generations as less valuable than an equivalent result for the present generation.

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Expertises

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Corporate Social Responsibility
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Crisis Communication
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Perception Management
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Reputation and Legitimacy Management
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Practice Adoption and Implementation
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Scenario Planning and Strategic Forecasting
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Articles

From Compliance to Progress: A Sensemaking Perspective on the Governance of Corruption: https://pubsonline.informs.org/doi/10.1287/orsc.2022.1614

A bait-and-switch model of corporate social responsibility: https://journals.aom.org/doi/abs/10.5465/amr.2018.0139

The Legitimacy of Sustainability Standards: A Paradox Perspective: https://journals.sagepub.com/doi/full/10.1177/26317877211049493

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